Demand Management

Unified demand management and optimization platform with comprehensive Prebid.js and header bidding support. Connect to all major SSPs and exchanges, leverage advanced traffic shaping algorithms and dynamic floor pricing to automatically maximize revenue from every impression while maintaining optimal user experience and page performance.

Core Capabilities

Universal Prebid Integration

Complete Prebid.js wrapper connecting all major header bidding partners, SSPs, exchanges, and demand sources from a single interface

Traffic Shaping & Optimization

Dynamically adjust bidder composition per impression, routing only to demand partners likely to bid—reducing QPS, optimizing win rates, and eliminating auction noise

Dynamic Floor Pricing

Machine learning automatically adjusts floor prices based on demand patterns and inventory value

Platform Overview

All

Demand Partners

No-Code

Setup & Config

Real-time

Optimization

Clean

Transparent Auction

Supported Demand Sources

Examples
TTD Open PathGoogle AdXAmazon TAMMagniteXandrIndex ExchangeOpenXKargoConcertTeads+ Many more

Full Prebid.js support means we can integrate with virtually any demand source

Optimization Features

Traffic Shaping
Dynamic Flooring
Bid Enrichment (UID 2)
AI Overviews

Complete Demand Management Dashboard

Monitor performance, adjust strategies, and optimize revenue streams across all demand partners in real-time

Programmatic Dashboard

Today's Revenue

$24,358

↑ 12.5%

Fill Rate

96.8%

↑ 2.1%

Avg CPM

$3.42

↑ 8.7%

Active Partners

18

of 30 total

Demand Partner Performance

PartnerStatusImpression SOVCPMRevenueFloor
TTD Open PathActive42.3%$4.75$10,280Dynamic
Google AdXActive28.5%$4.25$6,820Dynamic
Amazon TAMActive18.7%$3.85$4,234Dynamic
Index ExchangeTesting10.5%$2.95$3,024Dynamic

Advanced Revenue Optimization

Leverage machine learning and real-time analytics to maximize yield from every impression

Intelligent Traffic Shaping

Send bid requests only to demand partners most likely to win based on historical performance analyzed by time of day, ad unit, creative type, browser, device, and more

Reduced QPS & CostsActive
Faster AuctionsActive
Less Duplication in Bid StreamActive

Dynamic Floor Optimization

Machine learning algorithms automatically adjust floor prices based on demand patterns, seasonality, and inventory value

Homepage Banner$2.85
Article Sidebar$1.45
Mobile Sticky$3.20

Comprehensive Reporting

Track performance across all demand sources with granular metrics and customizable dashboards for every stakeholder

Impressions

8.4M

Fill Rate

96.8%

Avg CPM

$3.42

Revenue

$28.7K

Updated in real-time

Let's optimize your ad operations together

Join publishers who streamline their ad management with our comprehensive platform

Visual configuration interface
Real-time deployment
White-glove onboarding
Dedicated support team

Questions? Check our documentation or contact support